As a public service I have developed a very brief self-test that you can use to determine where you are on the Internet adoption/innovation curve. Ok, that's not entirely true, it would be more accurate to say I stumbled across a new yardstick for measuring my own Internet savvy.
Actually I was just trying to get some new comfortable shoes for work. In doing so I discovered that I was not in the place on this adoption curve that I thought I was. Which was somewhat disconcerting, having long thought of myself as an Innovator. But I'm getting ahead of myself. Here's the self-test:
Have you ever bought shoes online?
Based on a completely unscientific study that consisted of asking the people that I work with, it turns out that I may be the last person on earth to purchase shoes online. I have been aware of the concept for quite some time, but couldn't get my head around the idea of actually trying it. And since I only buy new shoes when the old ones actually develop visible holes in them, there really wasn't any urgency.
But I am here to tell you that it works, and works really well. I used Zappos, but I am told there are a number of online shoe stores (according to my innovator, online shoe buying co-workers.)
The key is not to stress too much about getting the right size, or even whether or not you will like them based on the smallish picture on the web. They provide free shipping to you, and free shipping back. Go wild.
I ordered 5 pairs, tried them all on, walked around the office, got some interesting feedback from people with a wide variety of aesthetic tastes and promptly sent 3 pairs back. Between browsing and trying them on, I don't think I spent more than 15 minutes total on my shoes, which is reason enough for me.
But enough about my shoes. Where are you on the adoption curve? And what services do you think of that justify your position on the curve?